How Free Is Free? What is Freemium?

Maintaining my independence as a developer, given PC development costs (digital certs, MSDN, web hosting), meant I had to generate money from my software. To do this, I decided on a Freemium model which is part free, but part paid. I felt this the most honest. Other software that may claim to be 100% free has a bunch of ads (e.g. which download button?), or is bundle-ware. At Bitsum, it is straight-up. We provide a service via our software, and in exchange we charge a licensing fee to some portion of our users who desire a better experience or more features.

Some of our software I have made 100% freeware though, so let’s not forget that, but the important thing is that my independence as a developer led to multiple innovations, because I have been ‘out here on the fringes’. Thus, it is imperative that I remain independent, else I am just another programmer at yet another huge corporation. It is only with your help and support that continues to be possible. So far so good, for 20 years (being independent), and I thank all our users for that!

Jeremy Collake
Founder and CEO

Freemium is a term coined in the software industry for a licensing model by which application is free, but has some restrictions or offers additional functionality in a Premium/Pro edition of the software.

How Free is Process Lasso?

Did you know Process Lasso was the FIRST utility of its kind? Bitsum literally created the real-time PC optimization market and more. We invented the famous ProBalance algorithm and were one of the first to notice and do something about the performance degradation caused by OS controlled CPU core parking (Intel later moved core parking control to the hardware due to this!). We even developed a remarkably simple, accurate responsiveness metric to measure the impact of our technologies. With your support we’ll continue breaking new ground!

Downloads

Process Lasso 32-bit
Process Lasso 64-bit

Feature	Process Lasso Free	Process Lasso Pro
ProBalance	YES	YES
SmartTrim – The first-ever intelligent RAM optimizer	YES	YES
Gaming Mode 2.0	YES	YES
Persistent (Sticky) process settings	YES	YES
Disallowed processes	YES	YES
ProBalance I/O restraints	YES	YES
ProBalance CPU Affinity based restraints	YES	YES
IdleSaver – Save energy without sacrificing Performance	YES	YES
Hyper-threaded core avoidance	YES	YES
Temporary Keep Awake	YES	YES
Foreground Boosting	YES	YES
Control Power Profiles	YES	YES
Control CPU Core Parking	YES	YES
Virtual Memory Trim Automation	YES	YES
Automate Power Profiles	YES (partial)	YES
Automate CPU Core Parking	YES (partial)	YES
Application Power Profiles	TRIAL PERIOD ONLY*	YES
Process Watchdog (memory and CPU limits)	TRIAL PERIOD ONLY*	YES
Instance count limits	TRIAL PERIOD ONLY*	YES
Automatic Gaming Mode	TRIAL PERIOD ONLY*	YES
CPU throttling	TRIAL PERIOD ONLY*	YES
Anti-sleep processes	TRIAL PERIOD ONLY*	YES
Keep processes running	TRIAL PERIOD ONLY*	YES
Core engine as service	NO	YES
Set custom CPU affinities for ProBalance	NO	YES
TweakScheduler tool	NO	YES
MultiMedia Scheduler tool	NO	YES
Access to older versions	NO	YES
Premium Support	NO	YES
Solicitation ‘nag’ at program start	YES	NO
Everything else	MAYBE	YES

Bitsum LLC and its affiliates reserves the right to change the license liberties granted to any feature on or off this table at any time, without notice.

*The trial period may vary, but is typically 14 to 30 days. For the Server Edition, the trial build is 30 days. Some nags may be shown sooner in some versions.

Other unlisted features may also be disabled in the free build.

Partial indicates that some automation functions of the feature may disable when the trial period elapses.